CONVERSATIONAL AI AND METAVERSE
Metaverse has become the next big thing. Not only has this concept of third dimensional reality piqued the interest of businessmen and entrepreneurs but it has changed the discourse about technology in an extremely significant way. According to tech businesses and venture capitalists, Metaverse is the ultimate form of digital representation that has and will continue to bring people, objects and experiences, all under one roof.
Now Metaverse may seem like one big jargon to people who do not understand its scope, but once you understand the potential of this virtual space, your outlook on futuristic technology will surely change. Especially for businesses who leveraged AI and chatbots to automate their workflows and enhance customer experience, this virtual reality is far more revolutionary than that. So what is Metaverse and how does it impact our world and the people around us? Let’s find out.
What is Metaverse?
Metaverse is an expansive digital space that exists outside of the world we live in. In such a virtual world, users can interact with 3D digital objects and virtual avatars in a complex and technical manner that mimics the people and objects of the real world. It is a simulated digital environment that allows you to walk through it and experience the details rather than just swipe and scroll in 2D in the present online world. As per Facebook, “The metaverse is the next evolution of social connection”.
The Evolution of Digital Humans
In order to make the virtual space more interactive and immersing, Metaverse is actively merging Augmented and Virtual Reality (AR/VR) with Artificial Intelligence. Now, just like AI-powered chatbots in websites or WhatsApp, Metaverse is planning to introduce NPCs (Non-Player Characters, controlled by artificial intelligence) in the virtual world. The way chatbots assist customers by answering their queries and providing them with round-the-clock support, NPCs or digital humans replicate human movements and provide a more seamless customer experience by:
- Interacting in the way any human would in the real world
- Resolving queries and making the platform for accessible for people
- Acting as travel agents, waiters etc depending on the context
- Making gameplay more realistic, immersive and engaging
These are just some of the functionalities that these specialized digital humans are capable of performing. Moreover, it’s fascinating to think how companies will integrate this emerging Metaverse technology to transform their customer support channels.
Metaverse for business
Gartner recently predicted that “By 2026, 25% of people will spend at least one hour a day in Metaverse for work, shopping, education, social and/or entertainment.” Now, what that brings to the table for businesses in different industry verticals is the opportunity to provide a personalised and wholesome experience like never before. Brands are already building ways where users can easily replicate their lives in the digital world. The Metaverse will consequently impact every single business we interact with in our daily lives.
From attending virtual lectures to buying virtual properties and ordering pizza from an outlet in the Metaverse itself, this shared virtual space is set to bring a wave of technologies and experiences to tie everything to a single thread. Whatever be the use cases and ideologies, Metaverse is surely a revolution that has gripped the interest of every individual on the planet, unless you are living under a rock.